Winning back a past customer is almost always cheaper than acquiring a new one — but it rarely happens without a deliberate, scheduled push. Lira runs that outreach automatically, on the cadence you define.
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You define the trigger — for example, no order in 90 days, or a subscription approaching renewal — and Lira automatically reaches out by call or WhatsApp with a relevant message, whether that's a check-in, an offer, or a reminder of what they used to value about your product. Responses route to a human when there's real interest to follow up on.
Define exactly what counts as "gone quiet" for your business — days since last order, subscription status, or anything else you track.
Reach out by the channel most likely to get a response for that customer segment.
Reference the customer's own history rather than a generic "we miss you" blast.
Run reactivation as an ongoing automated process, not a one-off campaign someone has to remember to launch.
Route genuinely interested responses to a human rep with context already captured.
See how many dormant customers actually come back, by segment and offer.
Re-engage customers who haven't ordered in a defined window.
Proactively reach customers approaching a renewal or expiry date.
Reach out to accounts that signed up but never became active.
You set the trigger condition — days since last purchase, subscription status, or any field in your customer data — during setup.
Yes, the same opt-out handling that applies to all Lira messaging applies here — a stop request halts all further outreach to that customer.
Every new account starts with 100 free tokens — enough to build and test-call your first agent before spending a rupee.
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